:root{
  --paper:#faf8f4; --ink:#1a1917; --soft:#6f6a61; --hair:#e7e1d7;
  --ember:#e2542c; --ember-deep:#c2431f; --chip:#f1ece3;
  --sans:"Helvetica Neue",Helvetica,Arial,sans-serif;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{background:var(--paper);color:var(--ink);font-family:var(--sans);line-height:1.5;-webkit-font-smoothing:antialiased}
a{color:inherit}
.wrap{max-width:1040px;margin:0 auto;padding:0 24px}

/* nav */
nav{display:flex;justify-content:space-between;align-items:center;padding:22px 24px;max-width:1040px;margin:0 auto}
.brand{font-weight:700;font-size:19px;letter-spacing:-.02em;text-decoration:none}
.brand b{color:var(--ember)}
.nav-cta{font-size:14px;font-weight:600;background:var(--ink);color:var(--paper);padding:9px 16px;border-radius:999px;text-decoration:none}
.nav-back{font-size:14px;font-weight:600;color:var(--soft);text-decoration:none}

/* hero */
.hero{text-align:center;padding:64px 24px 40px;max-width:860px;margin:0 auto}
.eyebrow{font-size:12px;font-weight:700;letter-spacing:.16em;color:var(--ember);text-transform:uppercase;margin-bottom:20px}
h1{font-size:clamp(34px,6vw,60px);line-height:1.03;font-weight:800;letter-spacing:-.03em;text-wrap:balance}
.hero p{font-size:clamp(16px,2.2vw,20px);color:var(--soft);margin:22px auto 0;max-width:620px;text-wrap:balance}
.cta{display:inline-flex;align-items:center;gap:10px;background:var(--ember);color:#fff;font-weight:700;font-size:17px;
     padding:15px 28px;border-radius:999px;text-decoration:none;margin-top:30px;transition:background .15s}
.cta:hover{background:var(--ember-deep)}
.cta small{font-weight:600;opacity:.85;font-size:14px}
.undercta{font-size:13px;color:var(--soft);margin-top:12px}

/* what it does */
.does{padding:36px 24px 8px}
.does-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(170px,1fr));gap:14px;max-width:1040px;margin:0 auto}
.does-item{background:#fff;border:1px solid var(--hair);border-radius:14px;padding:18px 18px 20px}
.does-item .n{font-size:12px;font-weight:700;color:var(--ember);margin-bottom:8px}
.does-item h3{font-size:15.5px;font-weight:700;letter-spacing:-.01em}
.does-item p{font-size:13.5px;color:var(--soft);margin-top:4px}

/* section header */
.section-head{text-align:center;padding:56px 24px 0}
.section-head h2{font-size:clamp(24px,4vw,34px);font-weight:800;letter-spacing:-.02em}
.section-head .sub{color:var(--soft);margin-top:8px;font-size:16px}

/* shared media frame */
.frame{position:relative;aspect-ratio:9/16;background:var(--chip);border-radius:14px;overflow:hidden;border:1px solid var(--hair)}
.frame video,.frame img{width:100%;height:100%;object-fit:cover;display:block;background:#000}
.badge{position:absolute;left:8px;top:8px;z-index:2;font-size:10px;font-weight:700;letter-spacing:.04em;text-transform:uppercase;background:rgba(0,0,0,.55);color:#fff;padding:3px 8px;border-radius:99px}

/* main-page company cards */
.co-cards{display:grid;grid-template-columns:repeat(auto-fill,minmax(200px,1fr));gap:22px;max-width:1040px;margin:34px auto 0}
.co-card{display:flex;flex-direction:column}
.cover-link{display:block;text-decoration:none;position:relative}
.cover-link .viewall{position:absolute;inset:0;display:flex;align-items:flex-end;justify-content:center;padding:14px;
  background:linear-gradient(to top,rgba(0,0,0,.55),transparent 45%);opacity:0;transition:opacity .15s;color:#fff;font-weight:700;font-size:14px;border-radius:14px}
.cover-link:hover .viewall{opacity:1}
.co-card-meta{display:flex;align-items:baseline;justify-content:space-between;gap:8px;margin-top:11px}
.co-card .co{font-size:17px;font-weight:800;letter-spacing:-.01em;text-decoration:none}
.co-card .co:hover{color:var(--ember)}
.co-card .ext{font-size:12.5px;color:var(--soft);text-decoration:none;white-space:nowrap}
.co-card .ext:hover{color:var(--ember)}
.co-card .count{font-size:13px;color:var(--soft);margin-top:3px}

/* portfolio page */
.pf-head{max-width:1080px;margin:36px auto 0;padding:0 40px}
.pf-head h1{font-size:clamp(30px,5vw,48px)}
.pf-head .pf-sub{color:var(--soft);margin-top:14px;font-size:16px;display:flex;gap:16px;flex-wrap:wrap;align-items:center}
.pf-head .ext{color:var(--ember);text-decoration:none;font-weight:600}
.pf-grid{display:grid;grid-template-columns:repeat(auto-fill,minmax(230px,1fr));gap:32px 28px;max-width:1080px;margin:44px auto 8px;padding:0 40px}

/* slideshow carousel */
.ss-frame .nav{position:absolute;top:50%;transform:translateY(-50%);z-index:3;width:30px;height:30px;border:0;border-radius:999px;
  background:rgba(0,0,0,.5);color:#fff;font-size:17px;line-height:1;cursor:pointer;display:flex;align-items:center;justify-content:center}
.ss-frame .nav:hover{background:rgba(0,0,0,.78)}
.ss-frame .nav.prev{left:8px}
.ss-frame .nav.next{right:8px}
.ss-frame .dots{position:absolute;bottom:9px;left:0;right:0;z-index:3;display:flex;gap:5px;justify-content:center}
.ss-frame .dots i{width:5px;height:5px;border-radius:99px;background:rgba(255,255,255,.45)}
.ss-frame .dots i.on{background:#fff}

/* offer */
.offer{margin:64px auto 40px;max-width:640px;padding:0 24px}
.offer-card{background:var(--ink);color:var(--paper);border-radius:22px;padding:38px 34px}
.offer .tag{font-size:12px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--ember)}
.offer h2{font-size:30px;font-weight:800;letter-spacing:-.02em;margin-top:10px}
.offer .price{font-size:15px;color:#c9c3b8;margin-top:6px}
.offer ul{list-style:none;margin:22px 0 26px}
.offer li{display:flex;gap:11px;padding:9px 0;font-size:15px;border-top:1px solid rgba(255,255,255,.09)}
.offer li:first-child{border-top:0}
.offer li .tick{color:var(--ember);font-weight:800;flex:none}
.offer .cta{margin-top:0;width:100%;justify-content:center}

footer{text-align:center;padding:40px 24px 60px;color:var(--soft);font-size:13px}
footer b{color:var(--ink)}

/* free-list capture */
.freelist{max-width:560px;margin:8px auto 40px;padding:0 24px}
.freelist-card{border:1px solid var(--hair-dark,#c9c3b8);border:1px dashed var(--ember);border-radius:18px;padding:28px 26px;background:#fff}
.freelist-card h3{font-size:20px;font-weight:800;letter-spacing:-.01em}
.freelist-card p{font-size:14px;color:var(--soft);margin-top:8px;line-height:1.55}
#lead-form{display:flex;flex-direction:column;gap:10px;margin-top:18px}
#lead-form input[type=url],#lead-form input[type=email],#lead-form input[type=tel]{
  border:1px solid var(--hair);border-radius:10px;padding:12px 14px;font:inherit;color:var(--ink);background:var(--paper);outline:none}
#lead-form input:focus{border-color:var(--ink)}
.consent{display:flex;align-items:flex-start;gap:9px;font-size:13px;color:var(--soft);line-height:1.4;cursor:pointer}
.consent input{margin-top:2px;flex:none}
#lead-form button{background:var(--ink);color:#fff;border:0;border-radius:999px;padding:13px 20px;font:inherit;font-weight:700;cursor:pointer;margin-top:4px}
#lead-form button:hover{background:#000}
.lead-msg{font-size:13.5px;color:var(--green);margin-top:12px;min-height:1em}
.lead-msg.err{color:var(--red)}
.field-note{font-size:12px;color:var(--soft);margin:-4px 2px 2px;line-height:1.4}